In an episode of the "Independent Rx Forum" podcast released earlier this week, NCPA SVP of Public Affairs Jack Mozloom talks with CEO Douglas Hoey and Jamey Bowers, a partner at Berman and Company, about the launch of Neighbors Not Numbers, our nationwide multi-media branding campaign. Talking about industry developments that led us to launch the initiative, Douglas said, "We want to make sure patients know that they do have a choice and they should consider their local independent pharmacy for their prescriptions and for other patient needs that they have, because there are so many other services that our pharmacies offer."
Tune in to the discussion here on our website or wherever you get your podcasts.
You can download our Neighbors Not Numbers materials here. NCPA members can also have us customize some of the videos to include their store's logo. Those who do not wish to participate in the digital media advertising portion of the campaign (where we're targeting people within a three-mile radius of your pharmacy and driving them to you via the NCPA website's pharmacy locator) can use this form to opt out.
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