Front End Overhaul

Ideas and Resources You Can Use to Boost Your Front-End Profits

NCPA's former senior director of store operations and marketing and wearer of red sneakers Gabe Trahan draws upon his 40+ years of pharmacy management experience to offer merchandising tips and ideas to help you increase business and foot traffic at your pharmacy.

A little bit about Gabe's famous red sneakers...Picture a well-dressed man wearing red sneakers instead of wing tips. Something in that image does not make sense. Gabe saw that many of our stores have their very own pair of red sneakers, something that just doesn't fit and takes away from the image of the store. The information below will help you find and change your red sneakers to improve your image and ultimately boost your front-end profits.

Front-End Overhaul Tools and Resources:

  • Photo Galleries
    Access full-color galleries of photos to help inspire you to create new end-caps, signs, delivery vehicles, and seasonal and DME sections.
  • One-Pager Tips
    Download Gabe's one-page tips that include takeaway information you can apply in your own store on topics such as holiday and seasonal merchandising, tips for merchandising excellence, and others.
  • RangeMe
    RangeMe is a Supplier Discovery Platform that introduces buyers to suppliers. It is a site for researching, NOT for purchasing. You are encouraged to reach out to vendors and ask questions about their products. Download instructions for creating a RangeMe account. 

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