Master the algorithm

NCPA September 1, 2026

podcastJay Phipps, pharmacy owner and NCPA member, reveals the secrets behind his social media success in this week’s episode of Independent Rx Forum. Talking with NCPA’s Jack Mozloom, Phipps shares the story behind his “pharmacy gladiator” persona, the value of online (and in person) community, and what it takes to make your social media ideas a reality. From finding and growing an audience to practical tools to support your content creation, Phipps provides insights into building an online presence into your pharmacy practice. 

Whether you’re a digital native, just starting your pharmacy’s social media, or letting your residents tackle it for you, this episode will leave you with ideas and tips to try out immediately.

Listen wherever you get your podcasts or watch here.

NCPA